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News
YAAP appointed digital and media partner for Parle Candy Culture
5+ day, 15+ hour ago (311+ words) Agency to lead social, influencer and media strategy for Parle’s candy portfolio MUMBAI: The candy aisle is getting a digital makeover, with YAAP picking up a sweet new account. YAAP Digital Private Limited has been appointed Digital & Media Partner for…...
YAAP Wins Creative & Media Mandate For Parle Candy Culture – Outlook Business
6+ day, 11+ hour ago (312+ words) YAAP will handle digital communication, content creation, social media, influencer collaborations, and media planning for Parle Candy Culture, with a focus on digital storytelling and consumer engagement. Since its launch, Parle Candy Culture has built a vibrant online community by…...
British health-focused confectionery brand, Releeese, claims UK market first
1+ week, 5+ day ago (291+ words) Start-up brand Releeese's latest 70% dark chocolate offering has made a global first claim with its ingredients. Pic: Releeese An ambitious functional food and lifestyle start-up brand, Releeese, has been unveiled for the UK confectionery market, amid notable category expansion, writes…...
Pilgrim’s Europe to Acquire Walkers Deli & Sausage from Samworth Brothers
2+ week, 5+ day ago (312+ words) Pilgrim's Europe will acquire Walkers Deli & Sausage Company from Samworth Brothers, subject to approval by the Competition and Markets Authority (CMA) and employee consultation in the United Kingdom. Walkers is a producer of premium pork products, with a heritage dating…...
Mondelez bringing Grenade to the US
3+ week, 2+ hour ago (264+ words) CHICAGO — Mondelez International, Inc. is introducing its Grenade brand of protein bars in the United States. Grenade products initially will be available at Amazon.com, GNC, The Vitamin Shoppe and Bodybuilding.com with plans to expand retail distribution later this…...
15 red, white and blue desserts for a festive Labor Day finish
3+ week, 2+ day ago (870+ words) A creamy cheesecake with a buttery gluten-free crust makes a lovely dessert for summer gatherings. The filling is smooth and rich, with a little lemon juice to keep the flavor from feeling too heavy. Top it with fresh berries for…...
Hershey joins confectionery megatrend with coffee crossover
3+ week, 3+ day ago (259+ words) Hardly a day goes by without a confectionery company announcing a new brand deal. This summer alone we’ve had Cadbury collaborating with the Premier League and MCoBeauty, M&M’s collaborating with Love Island and NYX, Flipz collaborating with Dunkin’, and…...
Golden Penny launched Its Food Drink Brand: Coco Crush steps into the spotlight at its trade launch
3+ week, 6+ day ago (355+ words) The product was recently unveiled at a trade launch in Lagos that brought together trade partners, stakeholders, guests and food lovers for an opportunity to discover and experience the new addition to the Golden Penny Foods family. Beyond the official…...
Pilgrim’s Europe agrees acquisition of Walkers Deli & Sausage Company
3+ week, 6+ day ago (263+ words) We are pleased to inform you that Pilgrim’s Europe today announced its intention to acquire Walkers Deli & Sausage Company from Samworth Brothers, subject to approval by the Competition and Markets Authority (CMA) and employee consultation. Walkers Deli & Sausage is one…...
Pilgrim’s Europe agrees deal to acquire Walkers Deli & Sausage - Grocery Gazette - Latest Grocery Industry News
3+ week, 6+ day ago (337+ words) Pilgrim’s Europe has agreed to acquire Walkers Deli & Sausage Company from Samworth Brothers. The transaction remains subject to Competition and Markets Authority approval and employee consultation. Leicester-based Walkers Deli & Sausage employs around 1,150 people and produces premium sausages, sliced cooked meats,…...